Nov 15, 2022
Thomas Lah, executive director and executive vice president at TSIA is back and he’s sharing some deep insights from his book “Digital Hesitation – Why B2B Companies Aren’t Reaching Their Full Potential” as we dive into the role of digital value propositions and product line growth being key building blocks for digital business models.
Download or purchase the book, Digital Hesitation – Why B2B Companies Aren’t Reaching Their Full Potential